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Himmatwala box office performance: Below expectations

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Himmatwala, the Ajay Devgn & Tamannah starrer directed by Sajid Khan has turned out to be a huge let down. It not only received bad reviews from critics all over, but has also failed at the box office.

Though the first day collection of the film was good, it declined on the second day. On Sunday, the film managed to rake in good figures, but it was lower than the Friday earnings.

The three day breakup of the film is: Friday ₹12 crore, Saturday ₹8.5 crore and Sunday ₹10.5 crore.

Trade experts mention that the negative word of mouth also affected the business badly. Keeping in mind the wide release given by UTV, the earnings are apparently, shockingly low. The film also could not take advantage of the fact that it was a single release and that too, on a public holiday. News has it that the film is not performing well even in the international market.

Well well, seems like this Himmatwala will not go down in history.

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