We have already witnessed this a number of times with various Hollywood and Bollywood celebrities. The latest victim is Ayushmann Khurrana.
Reportedly, Twitter was flooded with, "RIP Ayushmann" when Global Associated News reported that the actor had died in a snowboard accident, right after which, all his fans started acting frantically. Fortunately, it was just another hoax and the actor himself stepped forward, denying the whole news.
I'd really like to know how people come up with these things :S!
http://zeenews.india.com/entertainment/celebrity/ayushmann-khurrana-falls-prey-to-death-hoax_132391.htm
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